US-based startup Zocks, which uses AI to automate workflows and extract key insights for financial advisors, has raised $13.8 million in a Series A funding round led by Motive Ventures with support from Lightspeed Venture Partners.
- Founded in 2022 by Mark Gilbert and Ákos Ratku, Zocks is an AI-driven client intelligence platform for financial advisors. It automates workflows, extracts insights from client conversations, and streamlines administrative tasks while ensuring data privacy.
- The platform automates email responses, account applications, form processing, and action item identification. It also offers advanced analytics to help firms extract insights across their client base.
- Zocks captures client conversations, builds profiles, and automates workflows by identifying action items, auto-filling forms, and integrating with CRMs, saving advisors 45 minutes per meeting and improving data accuracy.
- Zocks has onboarded over 1,000 advisory firms to its platform and established partnerships with industry-leading fintech platforms like Wealthbox, Redtail, and Practifi. It also has notable enterprise clients and partners, including Carson Group, Osaic, RFG Advisory, and Cambridge Financial Group.
Details of the deal
- The Series A round was led by Motive Ventures, an early-stage investment arm of Motive Partners based in New York, with participation from existing investor Lightspeed Venture Partners, a multi-stage venture capital firm focused on supporting startups in the Enterprise, Consumer, Health, and Fintech sectors.
"We invested in Zocks because they are not just an alternative in this space—they are the enterprise-ready leader that financial advisors and firms need. Zocks goes beyond a sleek UX, delivering broader intelligence and workflow automation across both client servicing and financial products," claims Harsh Govil, Principal at Motive Ventures.
- Additional investors in the round include Chicago-based VC Expanse Venture Partners, Entrée Capital, and 14Peaks, a Swiss-based VC firm.
- The fresh capital raised will enable Zocks to enhance AI capabilities, automate workflows, expand its team, introduce advanced analytics, and explore European market expansion.
“This investment allows us to accelerate AI-driven innovation, expand our team, and deepen our integrations, ensuring that Zocks remains as the industry’s most advanced solution for client intelligence and workflow automation," co-founder and CEO of Zocks, Mark Gilbert, commented.
