Tallinn-based AI-powered analytics platform heybooster has secured €770,000 to further develop its product. The round was backed by Ak Asset Management, Arz Portföy, StartersHub Ventures, Lima Ventures, and LEAP Investment.
- Founded in 2019 by Sahin Secin and Neslihan Emikoglu, heybooster develops an AI-based platform that offers data analysis tools. It was created to help the marketing team discover revenue growth opportunities and budget-wasting issues by checking data, sending critical changes, assigning projects, and collecting data from various channels for quick results.
- heybooster is trusted by notable firms across the globe, including IKEA, Decathlon, Media Market, Groupm, Etstur, D&R, ebebek, DoGo, and Hediyesepeti.
Details of the deal
- The investment round saw participation from Istanbul-based financial management firm Ak Asset Management, Turkish asset management firm Arz Portföy, and Istanbul-based VC StartersHub Ventures. Lima Ventures and LEAP Investment also joined the round.
- The fresh capital will help heybooster work on its newest version product, heybooster 3.0, which allows users to track marketing actions and continuously communicate with tailored marketing solutions through its public API.
