Reflex Capital, is an early-stage fund manifesting its thesis and focus in the very name of the firm. To be brief, the team tries to make decisions based neither on industries or particular business models but rather, on gut feeling and alignment of values with the founders. As ex-entrepreneurs themselves, the fund team members are a great value add for the prospective portfolio companies. Some of their investments include Wavepaths, Productboard, and AliceTechnologies.