London-based startup eNOugh has raised $2.7 million to launch the world’s first AI-powered mini bodyguard. The seed round was led by A*Ventures, with participation from Comma Capital, Karman Ventures, Intuition VC, and angel investors.
- Founded in 2023 by Ina Jovicic, Gaelic Jara, and Alex Chalakov, eNOugh is a London-based company developing the eNO badge, an AI-powered wearable designed to enhance personal safety.
- The device uses multimodal AI to detect potential threats in real time. When a threat is identified, the eNO badge records audio and video evidence through built-in sensors, alerts an emergency operator who can contact police or designated contacts, and streams live footage with location data.
- The device is also designed to be visible as a deterrent, providing both situational awareness and a physical safety response for users in public spaces.
Details of the deal
- The firm will use the fresh funding to develop and launch the eNO badge, an AI-powered wearable designed to detect and deter threats, turning the concept of personal safety into a proactive solution.
“With the rise of multimodal AI, smart wearables, and advances in detection technology, there’s a unique opportunity to create a safer world for everyone. What eNOugh is building is hugely important," claims Kevin Hartz, General Partner at A*Ventures.
