Paris-based AI product photo platform Presti has secured $3.5 million in a round led by Partech, with a strategic partnership with Maisons du Monde.
- Founded in 2023 by Nabil Toumi, Hamza Bennis, Abdellah Lamrani Alaoui, and Saad Bencherif, Presti develops an AI-based platform for generating high-quality product photos. The platform caters to various industries, including furniture, decoration, consumer goods, cosmetics, and high-tech.
- The software aims to increase sales, save time, and reduce costs by achieving a conversion rate of 1.5 to 4 times higher, while also being 70–95% more affordable than any alternative and eliminating the need for technical skills.
- Presti is trusted by several renowned brands and retailers, including Best Mobilier, Meuble Passion, Home24, Homifab, and Convertible Center.
Details of the deal
- Paris-based Partech, a global tech venture capital firm that manages €2.5 billion in assets and has offices in Paris, Berlin, Dakar, Dubai, Nairobi, and San Francisco, led the investment.
"We've been truly blown away by how quickly Presti has built its product and technology, making them a highly credible and differentiated player in this competitive space,” General Partner at Partech, Boris Golden, stated.
- The fresh funding also saw participation from various business angels, including Maxime Brousse, Thibaud Elzière, Julien Hirth, Abou Laraki, and Rémi Lemonnier.
- The fresh capital will enable Presti to expand its reach and enhance its technology and product offerings.